Three Reasons Product Placement and Cross-Merchandising are Important

  Cross-merchandising will help you get the most out of customer traffic in your store. Consumers also benefit from the suggestion of additional, complementary items. Positive shopping experiences are sure to help you attract customers, create customer loyalty, and increase sales. Draw in customers and increase customer loyalty Most people are busy and will appreciate any effort to help cut down on their shopping time. If a customer is planning on picking up a bottle of wine and a bottle opener – which is typically on opposite sides of a…

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