Adapting the supply chain to the ‘new normal’

  By Andrew Dawson, MD at MACmobile Issued by Evolution PR for MACmobile Johannesburg, 23 Sep 202 Andrew Dawson, MD, MACmobile The supply chain, particularly in the fast-moving consumer goods (FMCG) industry and especially in South Africa’s main or informal market, has traditionally relied heavily on interpersonal contact for ordering and fulfilment. When the COVID-19 pandemic hit, the industry was literally turned on its head. Physical distance has become paramount when it comes to keeping staff safe and healthy, and the model of sales reps visiting stores simply for the…

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